Our Privacy Policy
Effective date: October 2025
Toddlekind GmbH (“Toddlekind,” “we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store, and share information when you visit our website www.toddlekind.com or purchase from us.
Our store is hosted by Shopify, which processes personal information when you visit or make a purchase, including providing Enhanced Services described in this Privacy Policy.
This Policy includes the disclosures required under US state privacy laws, including California, Colorado, Connecticut, Virginia, Oregon, Texas, and others.
1. What Information We Collect
We collect the following categories of information:
Identifiers
Name, email address, billing and shipping address, phone number.
Commercial information
Order history, items purchased, payment method (tokenized), returns, and preferences.
Device and internet activity
IP address, browser type, operating system, device identifiers, pages viewed, and actions taken on the site.
Geolocation data
Approximate location based on IP address.
Communication records
Messages or feedback submitted to customer service.
Marketing preferences
Your opt-in choices for email or SMS.
We also collect information automatically through cookies and analytics tools (see Section 7).
2. How We Use Your Information
We use your information for the following purposes:
Processing and delivering your orders
Managing payments and fraud prevention
Providing customer support
Improving our website, products, and services
Sending marketing communications (with your consent where required)
Personalizing content and advertising
Complying with legal obligations
Operating our business and internal analytics
3. Shopify Network Intelligence and Enhanced Services
We use Shopify’s Enhanced Services, which are part of Shopify Network Intelligence. This means that certain information about your interactions with our store may be combined with information from interactions with other merchants and with Shopify. Shopify uses this information to provide fraud protection, analytics, and advertising services that improve your experience and those of other Shopify merchants.
Shopify processes this information as an independent controller when providing Enhanced Services. You can learn more about how Shopify processes personal information at https://www.shopify.com/legal/privacy/customers.
If you opt out of targeted advertising or data sharing as described in Section 10, Shopify will not use your interactions on our site for targeted advertising purposes.
4. Data Retention
We retain your information only as long as necessary for the purposes described in this Policy:
Order information
Kept as required by tax and accounting laws.
Marketing information
Deleted when you unsubscribe or after 24 months of inactivity.
Analytics and device data
Retained according to our analytics tools’ standard periods.
After these periods, data are deleted or de-identified.
5. How We Share Your Information
We share your information with third parties only as necessary to provide our services:
Shopify Inc.
Website hosting, platform services, payments, and Enhanced Services.
Payment processors
Stripe, PayPal, Klarna, or other providers during checkout.
Shipping carriers
To fulfill and deliver your order.
Marketing platforms
Email and SMS systems including Klaviyo and Yotpo.
Analytics and advertising partners
Including Shopify, Google, Meta, and similar providers.
We do not sell personal information for monetary compensation.
However, certain US privacy laws define “sharing” or “selling” to include the use of personal information for targeted advertising. We engage in such practices as described in Section 10.
6. Cookies and Tracking Technologies
We use cookies and similar tools for:
Essential site functions
Shopping cart, checkout, security.
Performance and analytics
Understanding how customers use the site.
Functional improvements
Remembering your preferences.
Marketing and targeted advertising
Showing you relevant ads on our site and other websites.
When legally required, non-essential cookies are used only after you provide consent.
Some advertising and analytics cookies are provided by Shopify through Shopify Network Intelligence. These cookies help personalize ads based on your activity on our website, with other merchants, and with Shopify.
You can modify your cookie preferences at any time through our cookie pop-up or your browser settings.
How Cookies Are Stored
Cookies are small text files stored directly on your device through your web browser. They remain on your device until they expire or you delete them. You can manage, block, or delete cookies at any time through your browser settings. Disabling certain cookies may affect website functionality.
What Our Tracking Tools Collect
Our analytics and advertising tools may collect: Pages viewed and time spent on each page Clicks, scroll behavior, and navigation patterns Device type, browser type, and operating system IP address and approximate location Referrer information Purchase behavior and conversion data
This information helps us measure performance, understand user behavior, and improve advertising relevance.
6a. SMS Data and How It Is Used If you opt in to receive SMS messages, we collect and store your mobile phone number, message delivery status, and engagement data (such as whether you opened or clicked a message). SMS messages are sent through our marketing partners, such as Klaviyo or Yotpo, and your information is shared with them solely for the purpose of sending these messages. We do not sell or share SMS data for targeted advertising. You may opt out at any time by replying STOP to any SMS or contacting hello@toddlekind.com.
6b. Notice of Collection (California CPRA) The following table summarizes the categories of personal information we collect, the purposes for which we use them, and whether we "sell" or "share" them as defined by the CPRA.
| Category | Examples | Business Purpose for Collection | Sold or Shared for Targeted Advertising? |
|---|---|---|---|
| Identifiers | Name, email, address, phone number | Order processing, customer service | Shared for targeted advertising (with opt-out options) |
| Commercial Information | Purchase history, order details | Fulfillment, returns, analytics | Shared for targeted advertising (with opt-out options) |
| Internet/Device Activity | IP address, browsing behavior, pages viewed | Site performance, analytics, security | Shared for targeted advertising (with opt-out options) |
| Geolocation (Approximate) | City/region derived from IP | Localization, analytics | Shared for targeted advertising (with opt-out options) |
| Communication Records | Customer service messages | Support and service quality | No |
| Marketing Preferences | Email/SMS opt-in choices | Marketing management | No |
7. Your Rights (US State Privacy Laws)
Depending on your state of residence, you may have the following rights:
Right to access Right to deletion Right to correct Right to opt out of:
- Sharing of personal information for targeted advertising
- Use of personal information for cross-context behavioral advertising
- Sale of personal information as defined by law Right to portability Right to limit use of sensitive information (California) Right to appeal denied requests (where applicable)
Toddlekind uses IndexGPT to help improve website discoverability and make our content available through certain AI search platforms. When this feature is active, IndexGPT may receive technical information such as IP address, device data, and general browsing behavior. If you engage with IndexGPT-enabled features, limited personal information may also be processed.
Under US state privacy laws, this type of data sharing may be considered a “sale,” “sharing,” or “processing for targeted advertising.” You may exercise your rights to opt-out of such processing at any time. IndexGPT processes personal data as an independent business/controller under its own privacy policy. We encourage you to review their policy for more information about how your data may be used.
You may exercise your rights by contacting hello@toddlekind.com or using the automated tools described below.
8. How to Submit a Privacy Request
You may contact us at hello@toddlekind.com to submit: Access requests Deletion requests Correction requests Opt-out requests Appeals for denied requests General privacy inquiries
We may need to verify your identity before fulfilling a request.
9. Minors
We do not knowingly sell or share the personal information of individuals under 16 years of age.
10. Opting Out of Targeted Advertising and Sharing
Do Not Sell or Share My Personal Information
US state laws require that residents be able to opt out of the sale or sharing of their personal information. Although we do not sell personal information for monetary compensation, certain data uses may be classified as "sharing" for targeted advertising.
You can opt out at any time by:
- Using Global Privacy Control (GPC) signals
- Updating your cookie preferences in our cookie banner
- Emailing us at hello@toddlekind.com
Your opt-out preferences will apply across sessions where technically possible.
10a. State-Specific Rights (Virginia, Colorado, Connecticut, Oregon, Texas) Consumers in these states have the following additional rights:
Right to Opt Out of Targeted Advertising You may request that your personal information not be used for targeted advertising. We honor browser-based opt-out signals where required.
Right to Opt Out of Profiling for Decisions Producing Legal or Significant Effects We do not engage in automated profiling that produces legal or similarly significant effects.
Right to Appeal If we deny a privacy request, you have the right to appeal the decision. Appeals may be submitted to hello@toddlekind.com.
Right to Obtain a List of Third Parties With Whom Data Is Shared (Colorado, Connecticut, Oregon) Upon request, we can provide a list of third parties that receive your personal information.
Texas Data Privacy and Security Act (TDPSA) Texas residents may opt out of targeted advertising, data sales, or profiling and may exercise all rights listed in Section 7 by contacting us at hello@toddlekind.com or using our automated opt-out tools.
11. Sensitive Personal Information
We do not collect or process sensitive personal information for the purpose of inferring characteristics.
Certain US privacy laws require that you be able to opt out of:
Sharing personal information with third parties for targeted advertising
Use of personal information for cross-context behavioral advertising
Sale of personal information as defined by state law
You may opt out in the following ways:
Use Global Privacy Control (GPC) signals
Adjust cookie banner settings
When you opt out, your data will not be used for targeted advertising, and Shopify will exclude your interactions from Shopify Network Intelligence advertising models.
12. Security
We use technical and organizational safeguards to protect your information against unauthorized access or misuse.
Payment data are encrypted and handled according to PCI-DSS standards.
While no system is completely secure, we continuously review and update our measures.
13. Changes to This Policy
We may update this Privacy Policy to reflect changes in laws or business practices.
The latest version will always be posted on our website with the effective date.
14. Contact Us
For privacy questions or requests, you may contact:
Toddlekind GmbH
Rodenbacher Straße 3A
63579 Freigericht, Germany
hello@toddlekind.com
Last updated: November 2025