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Toddlekind USA
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Introducing Lilac and Slate
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Introducing Lilac and Slate

Two new colorways for the Classic Foam Playmat — our boldest pair yet, and just as deliberate as every shade before them.

Lilac

A true, saturated lilac. Where most of our palette sits in muted, dusty tones, Lilac leans into color on purpose — a shade with more personality, made for a room that's ready for one clear pop rather than a background note.

Smiling toddler sitting cross-legged with wooden toy on the toddlekind Classic Playmat in LilacToddler playing with wooden animal toy on the toddlekind Classic Playmat in LilacToddler standing on the toddlekind Classic Playmat in Lilac with a pull toyFlat lay of interlocking toddlekind Classic Playmat foam tiles in Lilac

Slate

A vivid, confident blue. Slate is the boldest blue we've made — more presence than our usual quiet neutrals, without tipping into primary-color, toy-aisle territory. It reads as a considered design choice, not a compromise.

Different tones, same idea: color that still looks like it belongs in the room, just with more energy than we've offered before.

Toddlekind Classic Playmat in SlateToddlekind Classic Playmat in SlateOverhead view of a toddler riding a toy on the toddlekind Classic Playmat in SlateFlat lay of interlocking toddlekind Classic Playmat foam tiles in Slate

Why we made these two

Classic Foam Playmat customers tell us the same three things matter most: how it looks, how it feels underfoot, and whether they can build it out over time. Style, comfort, and modular flexibility. Lilac and Slate keep all three, and answer a request we hear often — more color, without losing the design standard the rest of the range holds to.

  • Nontoxic EVA foam
  • Modular tiles, expandable over time
  • Wipes clean in seconds

Built to expand with you

Both colorways are modular. Start with a single set, add tiles as your space grows, or bring in expansion packs for a nursery, a playroom, or a reading corner. Tiles connect edge to edge, so each colorway reads as one continuous floor rather than a patchwork of pieces.

Styling each one

Because both are brighter than our usual palette, treat them as the accent, not the backdrop. Keep the rest of the room neutral — off-white walls, natural wood, simple textiles — and let Lilac or Slate be the one confident color in the space.

Lilac works as a statement in a nursery or playroom that could use warmth and a little more life.

Slate anchors a room the way a bold rug would — strong enough to hold its own next to plain furniture and simple walls.

A soft floor that's easier to live with than a rug, now with more color to choose from.

Explore the Classic Mat collection to see Lilac and Slate alongside the rest of the range.

Sizes and pricing

Both are available in four sizes: 4.3 x 4.3 ft ($70), 4.3 x 8.6 ft ($140), 4.3 x 12.9 ft ($210), and 8.6 x 8.6 ft ($280).

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